上海德高申通地铁广告有限公司人脉圈

上海德高申通地铁广告有限公司是由上海申通地铁集团有限公司与全球户外广告公司法国德高集团组成的中外合作企业。德高申通现时共计运营上海地铁1号线-18号线及浦江线共计19条线路的媒体，运营站点503座，15,000多个广告位。 随着2021年底上海轨道交通14号线、18号线开通运营，上海地铁运营里程突破800公里，日客流量已突破1100万人次，是位居世界第一的超大规模地铁系统。 为匹配世界级规模的运营里程，在德高集团与申通地铁的深度合作下，德高申通将为上海地铁带来更多元、更高品质的媒体产品和世界一流的媒体经营管理理念，为品牌带来国际化广告服务和视野，合力推动户外广告数字化布局与发展，打造优质的地铁媒体广告空间。 作为地铁媒体的开发和运营商，德高申通将不断提升地铁广告业务运营的水平，以自己专业的媒体开发、运营、创新和创意能力，为客户打造高效的品牌传播和产品推广平台。德高申通同样关注社会效益及企业社会责任，积极投身社会公益事业，大力支持地铁精神文明建设，在德高集团设立的ESG2030（环境、社会责任、公司治理）战略框架下，设立标准化流程，完成在绿色能源、碳排放、废料处置等各方面的指标，以达成安全智慧、绿色人文的上海地铁媒体新生态。 Shanghai JCDecaux Shentong Metro Advertising Co., Ltd. is Joint Venture between Shanghai Shentong Metro Group and JCDecaux Group. STDecaux currently operates 19 lines of Shanghai Metro media, including line 1-18 and Pujiang line, with 503 stations and more than 15,000 advertising panels. After the opening of lines 14 and 18 at the end of 2021, with an average of 11 million passengers commuting every day and the operating mileage of more than 800 kilometers, Shanghai Metro become the number one metro system worldwide. To match the operating mileage of world-class scale, the partnership aims to continue delivering the highest international standards of metro advertising and world-class media management to Shanghai Metro, bring international advertising services and vision to the brand, to promote the digitalization and development of outdoor advertising, and create a high-quality metro advertising spaces. As the developer and operator of metro media, STDecaux will continue to grow and reinforce its position as the leader in metro advertising, with its professional skills of media development, operation, innovation and creativity, to build an efficient brand communication and product promotion platform for the clients. At the same time, STDecaux also focus on social responsibility, actively participates in social public welfare undertakings, and vigorously supports the construction of metro spiritual civilization. Under the strategic framework of ESG2030 (Environmental, Social and Governance) established by JCDecaux group, STDecaux establishes standardized processes to complete indicators in green energy, carbon emissions, waste disposal and other aspects, so as to achieve a safe, intelligent, green and humanistic ecosystem of metro media.