悠易互通成立于2007年,是中国多屏程序化购买引领者。凭借数据与技术优势,于2012年推出中国第一家程序化购买平台,揭幕中国DSP时代;2013年,悠易互通首次将跨屏程序化购买概念引入中国,并且已成为唯一一家实现跨PC+移动+视频+智能电视的DSP平台。目前,悠易互通对接的多屏广告资源已经超过240亿,成功服务超千家国际知名企业。 Founded in 2007, Yoyi is the leading platform and the first multi-screen programmatic buying in China. Leveraging its data and technology resources, Yoyi Digital is spearheading the transformation of display ads from media buying to audience buying. Based on Yoyi’s proprietary audience data and advanced advertising technology, Yoyi is able to deliver the right ads to the right audience through right screen at right time, thus greatly enhancing user experience and advertising effectiveness at the same time. Yoyi Digital provides both branding and performance solutions for over 500 well-known global and local brands.Headquartered in Beijing, Yoyi Digital also has offices in Shanghai and Guangzhou.